Pay Per Click (PPC) Services

Another great way to get your website found on search engine results is to implement a ’Pay Per Click’ (PPC) program. This is the fastest and most reliable way to get your site on the front page. The management of PPC campaigns has to be done with technical skills, and companies like Google provide a range of technical training courses for companies like us.

We manage your Adwords campaigns to make sure you get the most clicks for your dollar and provide your business with the exposure it deserves. We make all the roads on Google lead directly to you. Our services bring more customers to your website, product or service than any other form of online advertising.

There is a high value when you know the keywords that your potential customers would enter into Google, it becomes easier to make your ad appear to the right people, at the right time. This is where the art and science of keyword research come into play. Keyword Research is essential to a successful PPC campaign. We apply advanced SEO tools to identify relevant keywords your prospects might use when they are looking for something that you offer.

We look at highlighting keywords that have strong search volume and are highly relevant to your business. This approach helps us hone into the keyword list down to the exact phrases that will work best. Then we examine precise keywords that don’t relate to the goals of our AdWords management campaign. We add these as ‘negative’ keywords, to reduce the risk of low-potential users from seeing your ads.

We all recognize the importance of a checkup. From our health to our cars, we know that there’s a benefit in making sure that everything’s okay to avoid unexpected cost, surprise results or possibly worse. Pay-per-click or PPC campaigns are complex and multi-faceted. There are so many moving parts that, it becomes hard to measure ROI with clarity and identify where your campaigns are bleeding money.

Sometimes, what it takes is an objective eye with in-depth, website knowledge and expertise to recognize potential profit leaks and tune up your digital strategy. PPC campaigns are an intricate mix of keyword and audience targeting, advertising strategy, well-written content and a solid understanding of analytics. We will make the best of your Google AdWords account and spending.

Landing pages are arguably one of the most important parts of a pay per click campaign. We test multiple versions of a landing page to see which ones result in a call to action being taken. This means more leads being generated and a higher conversion rate. If you’re running PPC campaign and sending traffic to your homepage – you are wasting money! In order to stop this and squeeze every last bit of ROI from your traffic, you need to create standalone landing pages that lead your customers in taking the right action on your site.

We make your landing page convert more of your prospects into paying customers than any of competitors sites. This allows you to afford and spend more money on marketing and attracting traffic than them. This allows you to gain more attention, more traffic and acquire customers cheaper and faster than your competitors, ultimately helping you to steal market share while your competition panics.